- Client: Lavo Inc
PACKAGING DESIGN THAT REINFORCES THE BRAND
SERVICES : DESIGN, MODELLING, TECHNICAL DRAWING, RENDERING
Tasked by multi-brand cleaning supply provider Lavo to design several new polyethylene bottles, we successfully fulfilled technical requirements and deployed a coherent visual language.
The first mandate for the La Parisienne fabric softener bottle was to develop two different formats based on an existing bottle. The new bottles we designed feature a handle with improved ergonomics as well as space for a larger label.
As for the dishwashing liquid bottle, the challenge was to create a distinctive look for a brand that was entering a new market. It was still important to take into account the usual elements of this type of product, such as proportions and overall shape. We achieved this goal by designing a slanted grip that mirrors the label shape.